True Religion Jeans is For Sale

True Religion, the jeans company that’s lately been getting so much status-symbol love in songs by Chief Keef, French Montana and Waka Flocka—not to mention an entire mixtape dedication from 2 Chainz—is having financial problems, according to The New York Times:

“True Religion Apparel, the struggling maker of upscale denim, is apparently hoping a sale can repair its fraying financials….True Religion’s shares have plummeted 39 percent this year, to $21.01, valuing the company at $541.8 million. On Wednesday, its stock leaped 25 percent, to $26.40, in premarket trading.”